Marco van Kalleveen

Unleash Your Transformation

Published by ForbesBooks

Change is the new norm as organisations need to stay ahead in an ever-faster-changing world. But changing the status quo is hard. So how do you succeed? Every successful transformation looks unique from the outside. Up close, most are a tailored combination of the same building blocks.

Unleash Your Transformation
Unleash Your Transformation op een billboard aan Times Square, New York

Times Square, New York, May 2025

UNLEASH YOUR TRANSFORMATION offers a holistic and pragmatic approach, the Transformational Flywheel, to make change at scale happen. It is based on decades of hands-on leadership experience in business, private equity and consulting, and on the latest research and case studies.

The Flywheel consists of twelve wings, the 12 Ps, which each play a crucial part in a successful transformation. For each wing you will find clear descriptions of what, why and how, illustrated by case studies and supported with practical tools.

The book also addresses the importance of winning your inner game as a leader. I am grateful to have worked on it with the late Peter Koijen, a real thought leader and practitioner on this topic. Without his contribution and his wisdom, the book would not have succeeded.